Mission Statement:

Advancing the success of the dental profession and improving public health in our community.

Strategic Plan: 2016 – 2020

Community and Government Relations – Positioning the profession favorably within our communities and government.
Professional Development and CE – Providing opportunities for professional development and CE.
Society Strength – Leading dynamic association to engage and serve the membership.
Membership Value – Providing benefits and services to dentists to support their success.

Strengthen Member Engagement
- Measures of Success
  - Increased member retention through an active outreach program.
  - Higher level of member participation through increased attendance at Monthly Meetings, Continuing Education Programs, and Social Events.
  - Greater number of members serving on committees.
Enhance offering of Benefits and Services to Support Member Success
- Measures of Success
  - Increase participation by members in ADA’s Find-a-Dentist online marketing.
  - Identify value added services through member surveys and implement those benefits and services within FWDDS’ abilities.
Raise the Visibility of FWDDS Dentists in the Community
- Measures of Success
  - Identify and promote the philanthropic work of FWDDS dentists in the community.
  - Promote the value of choosing FWDDS dentists as your dental healthcare provider through active online marketing.